It’s often said that we all know what we do well, but we need feedback from peers and friends to…
There is no better time to expand your partnership with Microsoft and Citrix, who are working together to bring incredible…
The rate of change over the last two years has been breathtaking. Hybrid work models have accelerated everyone’s digital transformation…
Over the course of the last several years, we’ve made great strides to improve the presence of female leadership in…
The rapid digital transformation of businesses in all industries has made one thing clear: cloud-first strategies are now the standard.…
Citrix’s technology, by design, offers the flexibility for some of the world’s most prominent organizations to create unparalleled user experiences…
The past few years have brought unprecedented uncertainty and rapid change. But channel leaders continued to step up to the…
They say that all good things must come to an end. But for those who were fortunate enough to attend…
If 2020 was the year of uncertainty, 2021 was the year of decisive change. Navigating new waters is never easy,…
This blog post is part of our ongoing Women @ Work series. Despite large cultural shifts and dedicated efforts to…
Every year we receive nominations for the Citrix Innovation Awards for Partners, and we continue to be in awe at…
These days, many organizational success stories begin in the channel. With their unmatched expertise and in-depth knowledge of their customers’…
If there’s one thing every channel professional can appreciate, it’s the value of authenticity. In a field where success can…
Early in my career, anytime I went to a sales meeting, there were very few women in the room, and,…
Earlier this year, I spent some time focusing on the concept of outcome marketing, or marketing outcomes instead of marketing…
Despite the fact the pandemic has put many plans on hold, demand for solutions and services from Citrix partners are…
The unpredictability of 2020 tested our resiliency and agility in ways we couldn’t imagine. For many marketers, this meant creating…
In 2020, channel executives faced some of the biggest uncertainties and opportunities in the history of the industry. Amid market…
Citrix Field Kickoff is our largest annual partner event and was completely reimagined to become a dynamic, virtual experience. From…
For partners in the Citrix ecosystem, Citrix Summit has historically served as a launch pad for success. For the first…
Our largest partner event of the year is quickly approaching! We’re so excited to connect with you at our first-ever…
Together with you, our partner community, Citrix delivers world-class, innovative, and secure work-from-anywhere experiences that transform how and where business…
Are you leveraging the power of Citrix Cloud? Does your data center still host your services or do you partner…
The energy and momentum at Citrix Summit 2020 continued on Day 2 here in Orlando, where the focus was on…
The crowd was buzzing as the Citrix partner community gathered in Orlando for Summit 2020. This year’s event is all…