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The beginning of the year has been full of exciting announcements here at Citrix. From high-impact acquisitions to expanded integrations and platform enhancements, we’re continuing to add value for our customers at a faster rate than ever before.

In our …

What if the only thing scarier than your CEO sending out the “we’re now an AI-first company” memo is if they don’t?

In recent weeks, we’ve seen a wave of top-down declarations from CEOs saying they’re pivoting to become “AI-first.”…

It’s looking like summer 2025 is going to be the season of the “AI-First” CEO memo. You’ve probably seen them discussed online or talked about them with colleagues. If not, here are some highlights of recent memos CEOs of several …

The Citrix of today goes far beyond traditional virtual desktop infrastructure (VDI), providing our customers with an end-to-end enterprise solution which supports the ever evolving business needs of the modern era. But while the Citrix platform is so much more …

Citrixプラットフォーム宣言から1年、プラットフォームはどう進化したのか？プラットフォームはお客様のビジネスにどのように貢献するのか？2025年のCitrixプラットフォームを解説します。

Citrixプラットフォームの全体像

業務遂行の中核はアプリケーションを使ってデータ（コンテンツ）を生成・処理すること。PCなどのデバイスを操作し、ネットワークを経由して業務アプリケーションとデータを利用するための包括的な環境をワークスペースとして提供するのがCitrixプラットフォームです。

画面転送によるアプリケーション仮想化およびデスクトップ仮想化（Citrix Virtual Apps and DesktopsおよびCitrix DaaS）
主にWindowsアプリケーションとデスクトップをユーザーデバイスへ画面転送し、遠隔操作によって利用。シンクライアントシステムとしても絶大な信頼があります。

ZTNA型のセキュアなアクセス（Citrix Secure Private Access）
TCP/UDPベースのレガシーな業務アプリケーション、またSaaSを含むWebアプリケーションへのセキュアなアクセス。VPNを代替します。

セキュアなWebブラウザ（Chrome Enterprise Premium*）
SaaS/Webアプリケーションへアクセスする、セキュリティを強化したエンタープライズ向けのブラウザ。

これら3つのセキュアアクセスを軸に、負荷を最適化しセキュアで効率的なアプリケーション配信を行うネットワーク機能、モバイルアプリケーション・デバイスの管理、システムとしてすべてをコンロールする一元管理、システムをオンプレミス・クラウドに展開する仕組み等をまとめて提供します。更に、全社ITの中で他のシステムと連携する必要性にも対応します。

* 2025年3月、Googleとのパートナーシップにより、Citrixプラットフォームに統合。Citrix Platform Licenseに組み込まれ、追加コストなく利用可能。

Citrix =VDIではない

VDI（画面転送によるデスクトップ仮想化）はCitrixのコアテクノロジーですが、CitrixはVDIだけを提供しているのではないのです。
大半の業務アプリケーションがWebベースになっていることを背景に、セキュアブラウザとZTNA型アクセスの重要性が急速に高まっています。Citrixではこのトレンドを踏まえた開発投資を行なっており、VDIでは過剰かもしれない業務、新しいユースケースに、セキュアブラウザやZTNA型アクセスを提供しています。
Citrixは、3つのセキュアアクセスのテクノロジーを軸にこれらを最適化し、セキュリティを強化し、システムとしての適応性も備えているのです。VDI以外の重要なポイントをまとめます。

アプリケーション仮想化 (Citrix …

A new Citrix release means getting even more value out of your Citrix environment. We’re continuing to prioritize the importance of hybrid work, innovating not only for cloud environments but on-premises as well. Our latest release for Citrix Virtual Apps …

In my two months at Citrix, I’ve had hundreds of conversations with customers, partners, and colleagues. Many of those were about AI’s impact on the workplace, which almost always led to the question, “What is Citrix’s AI strategy?”

This is …

2024年前半、CitrixとMicrosoftは両社の協業を深め、クラウドおよびAIソリューションの開発を支援するための8年間の戦略的提携を結びました。

そしてMicrosoft Ignite 2024での発表を受け、CitrixはAzure Virtual DesktopおよびWindows 365の機能を拡張して、お客様の業務環境（= モダンワークプレイス）を更に効率よくセキュアにすべく支援を強化します。特にCitrixとWindows 365の統合運用にフォーカスし、Citrixが新たに提供する付加価値を解説します。

仮想化、ZTNAによるモダンワークプレイス実現

DX推進、生成AIの企業IT適用など優先事項が変化する中で、お客様の現状はより複雑になっています。デバイスの進化、ユーザーロケーションの増加、業務アプリケーションの多様化、入り混じるシステムの境界等に対処し、モダンワークプレイスを確立することは企業戦略を実行するための基盤と言えるでしょう。

Microsoft Azureクラウド、Azure Virtual DesktopおよびWindows 365はこの基盤であり、Citrixは以前からの仮想化テクノロジーに加え、ゼロトラストネットワークアクセス（ZTNA）機能でセキュリティを強化し、優れたエクスペリエンスと統合管理を付加します。

詳細に入る前に、Azure Virtual DesktopとWindows 365の違いを整理します。

One size fits all型のWindows 365は、決まったデスクトップイメージを一斉に効率よく展開するDaaSであり、Citrixがユーザーエクスペリエンスとセキュリティを補強することで理想のVDIの展開、運用・管理が実現します。

Citrix + Windows 365ユーザー向けの新しいライセンス

Citrixのお客様で、Windows 365を利用可能なMicrosoftライセンスを取得しているユーザー企業に対して、数量無制限のWindows 365 クラウド PC に Citrix を統合できる新しいライセンスを導入します。追加費用は発生しません。これにより、HDXテクノロジー…

It’s been 90 days since Unicon became part of the Citrix family—and what a transformative journey it’s been. As we reflect on this pivotal period, reaching a high point in the recent UNITE sales kickoff event in New Orleans, …

The moment it became real for me was two weeks ago in New Orleans, when Citrix CTO Shawn Bass welcomed me on stage at our UNITE conference. I hadn’t even said a word yet—I just stood there, grinning in front …

Citrix has established itself as a leader in enabling secure, hybrid work environments through its industry-leading virtualization, secure private access, and application delivery products. For decades, we’ve empowered organizations to achieve operational flexibility while maintaining robust security standards. Our recent …

2025年3月開催のCitrix UNITEで、NVIDIAとの新たなコラボレーションを発表しました。Citrix DaaS™とNVIDIA 仮想GPU（vGPU）をもって構成するAI仮想ワークステーションを提供し、AIアプリケーションをセキュアにコスト効率よく、開発・試作できるよう支援します。

Citrixと共にAI戦略を強化

その黎明期から進化を遂げ、現在ではAIが多くの企業で活用されています。実際、既に50%以上の企業が生成AIや予測AIを導入しています。Citrixの顧客は、Citrix DaaSとともにNVIDIA RTX仮想ワークステーションを導入することで、AIアプリケーションの開発、試作、提供を加速しつつ、セキュリティ、コスト削減、スケーラビリティ、パフォーマンスの面でメリットを実感することができます。

仕組み

多くの企業が現在、複数のAIアプリケーションを試作している段階ですが、概念実証（POC）フェイズでは、データの所在、セキュリティ、コストといった課題が浮上し、実運用への移行やビジネス価値の実現を妨げるケースが多く見られます。AIアプリケーションの開発には多大なコストがかかり、時間もかかる上、セキュリティとコンプライアンス要件も厳格です。医療、金融、政府機関などの高度に規制された業界の顧客は、35年以上にわたりCitrixにこのような課題解決を委ねてきました。NVIDIAとのコラボレーションにより、CitrixはAI分野においても、ビジネスの俊敏性を加速させる主要プラットフォームとして改めて存在感を発揮します。

Citrix DaaSとNVIDIA RTX仮想ワークステーションの組み合わせにより、既存のセキュアインフラ上でAIアプリケーションの開発、POC、配備がセキュアにできるようになります。これにより、機密情報がパブリックな大規模言語モデル（LLM）に漏洩するリスクを最小限に抑えるとともに、GPUを活用して大幅な効率化とコスト削減を実現できます。

CitrixのAI対応ソリューションによる利点：

• AI関連開発作業のセキュリティ強化：Citrix® プラットフォームが提供するゼロトラスト・ネットワーク・アクセス（ZTNA）などの高度なセキュリティポリシーを活用し、AIモデルを保護し、プラットフォームの可視性を高めてAIシステムを脅威から守ります。
• AIワークロードの分離：仮想化された分離環境で実行することで、アウトバウンド通信の制御が可能となり、攻撃対象領域を縮小し、悪意あるソフトウェアやマルウェアの拡散を防止します。
• コストと時間の削減、スケーラビリティの確保：既存GPUリソースの仮想化により、GPUの調達を待つ必要がなくなり、AI開発者に高性能_セキュアなコンピューティング環境を提供します。

Citrix顧客がすぐに実感するメリット

既にNVIDIA GPUを搭載したサーバーでCitrix DaaSを運用している多くの顧客にとって、このコラボレーションは既存の環境を活用し、AIアプリケーションの開発やPOC、導入をよりセキュアでコスト効率良く実現する機会を提供します。

両社のパートナーシップにより、以下のようにAIアプリケーション戦略を進めることが可能となります：

• かつてない安心感：データや機密情報が外部のLLMに漏洩する心配がなく、安心してAI戦略を展開できます。
• GPU投資のさらなる価値向上：既存のCitrix環境で稼働しているGPUを活用することで、より効率的にAIアプリケーションの開発・試作・POCを実施可能です。新たなAIプラットフォームの検証に要するIT部門の負担も軽減されます。
• セキュリティの強化：ユーザーはCitrixプラットフォーム内で、セキュアにAIアプリケーションにアクセスし運用します。

As we head into the second half of our week at Citrix UNITE, our annual sales kickoff event happening in New Orleans, LA, the good times keep rolling and so do the exciting announcements. Following yesterday’s news, today we …

Citrix UNITE, our annual sales kickoff event, is taking place this week in the historic city of New Orleans, LA, and coming out of the event we are excited to be making our own history with our good friends at …

Chrome Enterprise PremiumがCitrixプラットフォームに統合

CitrixはGoogleとのパートナーシップにおいて新たな歴史を刻む発表をしました。Chrome Enterprise Premium――最も信頼されているエンタープライズブラウザ――をCitrixプラットフォームに統合します！

このGoogleとの協業は、Citrixが顧客への継続的な価値提供というコミットメントを実践する新たな取り組みです。すべての取り組みはCitrixプラットフォームへの投資に帰結し、つまり、あらゆるエンタープライズアプリケーションをセキュアに配信するための唯一のソリューションとして、Citrixプラットフォームがさらに強化されるのです。

今回の統合により、コンシューマーとエンタープライズの両市場をリードするChromeブラウザがCitrixの一部となり、プラットフォームのパワーがさらに強化されました。既に多くのお客様に利用されているブラウザの統合により、Citrixはこれまで以上に信頼性と柔軟性に優れた選択肢となります。

主なメリット

世界トップクラスのブラウザを活用

ユーザーに新たなブラウザや別のブラウザを展開することなく、自社開発アプリやSaaSアプリへのアクセスをシームレスに提供できます。

次世代のセキュアなアプリケーションアクセス

CitrixプラットフォームのSecure Private AccessとChrome Enterprise Premiumの統合により、防御性、可視性、効率性を兼ね備えた世界標準のエンタープライズブラウジング環境を実現。セキュアアクセスの新たな基準となります。

コスト削減と投資価値の最大化

お客様は、既存のCitrix環境にブラウザライセンスを統合することでコストを削減でき、既存投資の価値をさらに高めることが可能になります。

今後のCitrixとGoogleの取り組み

今回の統合を皮切りに、CitrixとGoogleはさらなる共同開発ロードマップを進めています。以下の分野において、両社の連携がもたらすビジネスメリットにご期待ください：

• マルウェア検知と防御： マルウェア、フィッシング、ソーシャルエンジニアリング、不正なデータアクセスからの高度な保護
• データ保護： 生成AIなど外部への意図的／非意図的な情報漏えいを防止する高度なDLP（データ損失防止）
• 一元管理： 分析機能やポリシー管理を統合したシンプルなブラウザ管理
• Secure Private Accessの強化： ZTNA（ゼロトラストネットワークアクセス）を更にに進化させ、非VPNでセキュアな社内アプリへのアクセスを実現。プロトコルとネットワーク制御が強化され、マイクロセグメンテーションなどの機能も追加され、攻撃を横展開されるリスクに対処

Chrome Enterprise Premiumとの統合により、Citrixプラットフォームは、WebおよびSaaSアプリケーションの管理を更にスムーズかつセキュアに進化しました。Citrixは今後もGoogleとの緊密な連携のもと、お客様が日々活用するアプリケーションやツールを、より使いやすく、よりセキュアに提供していきます。

詳細は[公式プレスリリース]や[よくあるご質問]をご覧ください。今後のアップデートにもご期待ください！…

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We announced many new features and improvements to Citrix DaaS and Citrix Virtual Apps and Desktops this year, and we were proud to share those with you during our What’s New and Next with Citrix webinar. For those of …

Looking back on our acquisition and transformation into Cloud Software Group, it’s clear Citrix has undergone significant changes. However, we’ve now firmly established ourselves as a company that delivers mission-critical enterprise software at scale, and that has provided the …

Welcome to another edition of our blog series where we discuss the biggest events and partnerships revolutionizing the tech industry. Today, we highlight the upcoming Google Cloud Next event (August 29-31) and the unique partnership between Citrix and Google. 

Google

In the current era of hybrid work, businesses are constantly looking to optimize operational costs while addressing challenges such as increased cybersecurity risks and loss of control over IT governance. Amid these concerns, finding suitable business solutions that meet specific …

We are delighted to share some exciting news with you today. Citrix has joined forces with Twilio, a global leader in customer engagement software. This partnership represents our commitment to providing integrated, high-performance solutions for your Citrix DaaS and Twilio …

If ever there was a time for the manufacturing industry to futureproof themselves and their supply chains, that time is now. Recent global events have created unprecedented change, forcing companies to look for ways to embed security, resilience, and agility …

It’s no secret that Citrix continues to innovate and deliver new capabilities to make your environments more flexible, increase deployment speed, and improve end user experiences. Citrix is also fully committed to meeting organizations where they are in their deployment …

We recently hosted a webinar on Citrix Universal Subscription that covered all the basics – including how it works, benefits, and more. We received several great questions during the session that we have combined into some common themes below. Let’s …

We are excited to announce multi-tenant support of Citrix Federated Authentication Service (FAS) for Managed Service Providers (MSP, previously Citrix Service Providers) is now generally available!

Citrix released DaaS multi-tenant support for MSPs at the end of 2019, which allowed …

This is a guest blog post by Richard Achee, Tech Partner Lead, Chrome Enterprise, at Google.

Emerging from a period of major transformation, healthcare organizations are innovating constantly to improve patient experiences and enhance clinician productivity, mobility, and collaboration, …

This is a guest blog post by Ricardo Antuna, VP of Strategy and Business Development at Stratodesk.

Stratodesk is a key Citrix Ready partner exhibiting at HIMSS23, this year’s most influential healthcare information technology event. We’ll be in …

This is a guest blog post by Sydney Atlass, Marketing Operations Specialist at IGEL.

In 2022, 25 percent of ransomware attacks targeted healthcare organizations. This equates to more than 300 hospitals that were hit with ransomware, resulting in compromised …

This is a guest blog post by Cristina Roa, VP of Global Business Development at SessionGuardian.

Can you prove who’s looking at your healthcare organization’s sensitive protected health information (PHI)? Most organizations cannot verify the identity of users logging …

This is a guest blog post by Leah Gabbert, Global Director, Industry Solutions Marketing, Nutanix.

Nutanix, a leader in hybrid multi-cloud computing, and Citrix are continuing to strengthen their partnership to help you build a simple, secure, and flexible …

This is a guest blog post by Rishabh Gupta, Partner Marketing Manager, Whatfix.

We’re excited to share that Citrix is now a strategic partner of Whatfix, a global market leader in digital adoption platforms (DAP). Whatfix offers a …

Back in 2020 and 2021, I created a blog series that aligned Citrix design methodologies to the Microsoft Cloud Adoption Framework. Today, the Citrix and Microsoft partnership is stronger than ever with continued improvements and new innovations such as …

Customization is personal, and for enterprises it is a reflection of identity. We have been amazed by the stories of Citrix customers and partners and the lengths they’ve gone to personalize their Storefront or Workspace user interface. They love that …

In 2018, we restructured the Citrix Technology Professional (CTP) program by partnering CTP members with Citrix product managers and engineers to form specialty product-focused groups. These smaller working teams have engendered greater trust and better communication between CTPs and product …

We are very excited to share the newest additions to our Citrix Technology Advocate (CTA) class of 2023! CTAs are Citrix User Group Community super-users. They are Citrix customers, partners, and Citrix employees who advocate for Citrix on their own …

Organizations running VDI must always keep front of mind multiple moving parts including many backend systems, dependencies on different services, coordination with multiple teams, and multi-fold expectations from stakeholders. Managing these elements can take away from the primary goal of …

Now part of the Cloud Software Group family of brands, Citrix is moving faster than ever to deliver mission-critical cloud software solutions essential to today’s business success. But to fully realize the potential of this renewed agility in our product …

It’s hard to believe that 2022 is already coming to a close. This year has flown by and has been full of new features, innovations, and updates from the Citrix team. In a recent blog post, I looked back …

It’s hard to believe that 2022 is already coming to an end. As we reflect on this past year, we see 2022 as a time of development, growth, and innovation. With so much happening with Citrix DaaS and Citrix Virtual …

Today we released builds to fix CVE-2022-27518, which affects the following Citrix ADC and Citrix Gateway versions: 12.1 (including FIPS and NDcPP) and 13.0 before 13.0-58.32 of Citrix ADC and Citrix Gateway, both of which must be configured with an …

Citrix and AWS are making it easier than ever to leverage joint solutions. With Citrix DaaS on AWS, customers can purchase, deploy, and manage their desktop deployments directly through the AWS Marketplace.

But that’s not all. The availability …

The banking industry has seen unrivaled transformation over the last decade — from significant regulatory reform to the establishment of multiple digital banks changing the game for incumbent high street players.

To put the challenger banks’ development into perspective, Monzo …

This blog post was co-authored by Kimberly Ruggero, Sr. Manager of Community Strategy and Programs at Citrix.

It’s that time of year again! We are now accepting applications for both the CTP and CTA Programs.

Citrix is excited to announce …

Die Automobilunternehmen durchlaufen einen doppelten Wandel hin zu digitalen und elektrischen Fahrzeugen. Insbesondere schwenken die Automobilunternehmen auf batterieelektrische Mobilität um, die als effektiver und effizienter Motor für die Erreichung der Netto-Null-Ziele gilt. Um diese Ziele zu erreichen, befinden sie sich …

Automotive companies are undergoing a dual transformation toward digital and electric vehicles. Specifically, automotive companies are pivoting toward battery-electric mobility, which is recognized as an effective and efficient driver of net-zero goals. To deliver on these aspirations they are on …

The channel ecosystem is constantly shifting, and as a leader I’m often asked how to manage the current industry transformation. My response is that it’s about anticipating partner and customer needs and providing solutions that resolve current issues while also …

There has been no lack of exciting news coming from the Citrix and Google partnership this year. From introducing two new purpose-built Citrix DaaS editions in the Google Marketplace to rolling out new technical capabilities like Citrix Provisioning Service for …

Today’s manufacturer isn’t short of challenges. Supply chain disruptions and labor shortages are just some of the obstacles it must address. Another is the ever-increasing risk of a cyberattack. In this blog post, we look at what makes the industry …